Tom Peters Quotes About Design
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The dumbest mistake is viewing design as something you do at the end of the process to 'tidy up' the mess, as opposed to understanding it's a 'day one' issue and part of everything.
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To grasp organizational life as it is, read novels (!) .... It is my fervent belief that we will never design rational processes that "overcome" such irregularities-don't bother telling that to a consultant. Hence, we should embrace the real, nonrational, nonlinear world with vigor and glee-and develop enterprise and career strategies accordingly.
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The market may never coalesce around one basic design, or even around two or three dominant devices.
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Design is so critical it should be on the agenda of every meeting in every single department.
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Think about the market, think about the design, and think about who is going to design for that market. Hit the mark.
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Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures.
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