Seth Godin Quotes
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I think that the economics of book publishing favor hits with long book runs. You make all your money on the last bunch of books, not the first.
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It's time to stop complying with the system and draw your own map. Stop settling for what's good enough and start creating art that matters.
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believe that giving up is the same thing as being realistic.
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The wettest, weirdest environment is human interaction. Whatever we build gets misunderstood, corroded and chronic, and it happens quickly and in unpredictable ways. That's one reason why the web is so fascinating-it's a collision between the analytic world of code and wet world of people.
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Great stories agree with our worldview. The best stories don't teach people anything new. Instead the best stories agree with what the audience already believes and makes the members of the audience feel smart and secure when reminded how right they were in the thirst place.
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Defending mediocrity is exhausting.
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You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to become confident.
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The enemy of fear is creativity.
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Doing justice to the work is your task, not setting a world record.
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By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.
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Remarkable work often comes from making choices when everyone else feels as though there is no choice.
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One way to think about running a successful business is to figure out what the least you can do is, and do that.
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Following the well-lit path, offers little in the way of magic.
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No niche is too small if it's yours.
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Marketing is a contest for people's attention.
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You don't win an Olympic gold medal with a few weeks of intensive training.
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The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.
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Someone can always do your job a little better or faster or cheaper than you can.
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Mass attention is almost unattainable and it's not clear that you want it.
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Leading is a skill, not a gift. You're not born with it, you learn how.
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Art is the act of navigating without a map.
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It's human nature to quit when it hurts. But it's that reflex that creates scarcity.
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If it's worth listening to, it's worth questioning until you understand it.
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The first step toward becoming extraordinary is, of course, to stop being ordinary.
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The competitive advantages the marketplace demands is someone more human, connected, and mature. Someone with passion and energy, capable of seeing things as they are and negotiating multiple priorities as she makes useful decisions without angst. Flexible in the face of change, resilient in the face of confusion. All of these attributes are choices, not talents, and all of them are available to you.
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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Reject the tyranny of picked. Pick yourself.
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Art is what we do when we're truly alive.
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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If you want to dig a big hole, you need to stay in one place.
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