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Quotes › Authors › D › David Ogilvy › If you have a truly big idea, the wrong technique
  • If you have a truly big idea, the wrong technique won't kill it. And if you don't have a big idea, the right technique won't help you

    David Ogilvy: If you have a truly big idea, the wrong technique won't kill it. And if you don't have a big idea, the right technique won't help you
    David Ogilvy
    2812
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