Theodor Adorno Quotes About Ideology
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Life has become the ideology of its own absence.
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As naturally as the ruled always took the morality imposed upon them more seriously than did the rulers themselves, the deceived masses are today captivated by the myth of success even more than the successful are. Immovably, they insist on the very ideology which enslaves them. The misplaced love of the common people for the wrong which is done to them is a greater force than the cunning of the authorities.
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There are no more ideologies in the authentic sense of false consciousness, only advertisements for the world through its duplication and the provocative lie which does not seek belief but commands silence.
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If across the Atlantic the ideology was pride, here it is delivering the goods.
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The power of the culture industry's ideology is such that conformity has replaced consciousness
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He who stands aloof runs the risk of believing himself better than others and misusing his critique of society as an ideology for his private interest.
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He who stands aloof runs the risk of believing himself better than others and misusing his critique of society as an ideology for his private interest. While he gropingly forms his own life in the frail image of a true existence, he should never forget its frailty, nor how little the image is a substitute for true life. Against such awareness, however, pulls the momentum of the bourgeois within him.
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